Are you Diversified?

Are you Diversified? I hope so. I was speaking today with the head of a communications firm who has been growing her business every year for the past several years and now her revenue has plummeted. Here is why: all her clients were in the real estate development industry: that industry that has also plummeted. [...]

Are You More Sales or More Marketing?

Over the last several weeks, I am noticing an important economic trend with many service businesses that I want to make sure you are aware of.   Here it is- you can not get by on marketing alone, you have to sell more than you have been doing in the past and probably more than [...]

How Your Business Can Thrive When Things Are a Little Crazy

This is a very crazy time right now. How are YOU doing?  Are you bouncing around, putting out fires, looking for clients anywhere you can, and worrying about paying your bills down the road even if you have them covered for now? If you are, let’s talk about how to bring some sanity into your [...]

The Time is Now – It is Up to You

As I write this, the stock market has dropped 777 points. The most ever. The 700 billion dollar bailout has failed and it is a bright sunny day here is San Francisco. The point is, no matter how bright your personal business outlook, the economic outlook in the U. S. is a gloomy as it [...]